Sounds of the Summer
Art Direction, Social Media Marketing, Event Promotion
In 2017, Broadway Media put on a 4 week concert series in conjunction with their respective radio stations. I was tasked with creating a consistent Series brand, including but not limited to: SnapChat geo-filters, promotional billboards, social media promotion, and event credentials. The brand was also built to allow for each musical acts branding to interact with the series branding, and still remain consistent. Each week brought a new audience, and more exciting music moments to look back on.
Each week, a whole new audience came through to enjoy an exciting concert during the summer.
The Gallivan Center was packed from post to post. From VIP to the dance floor, there was no telling what
sort of new entertainment was happening, all while supporting the musical act of that week.

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