Signed, Sealed, Delivered.
Branding, Art Direction
SOLD.com reached out to 97th Floor, and we started working on various concepts for updating their previous brand. After a few preliminary rounds, it was decided to change direction. The design team and I then reopened the project and developed the brand you know and love today. Below is a case study, along with a few examples of imagery and ads we created while working with SOLD.

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